Cardboard Pattern System
Project Overview
Development of an extended pattern system adapted for full-color printing on cardboard packaging.
The goal was to translate a structurally strict embossing pattern into a richer visual language while preserving its logic and discipline. The system is based on functional rubber textures — coin patterns, grass structures, grids, drainage cells, and semi-circular formats — but enhanced through color, contrast, and layering. A deep green palette is used as the base, combined with a warm contrasting tone to emphasize readability and reveal the natural texture of cardboard.
Box (parallelepiped)
The pattern wraps a clean geometric volume. It follows edges and planes precisely, reinforcing the form instead of decorating it. The object reads as a solid branded unit.
Rubber roll with cardboard holder
The printed holder connects packaging and product. The rigid graphic contrasts with the soft cylindrical form while visually linking print and embossed rubber.
Shelving system
Different box sizes work together within one system. The pattern maintains visual balance across scales, allowing variation without breaking consistency.
Ultra macro print
Close-up reveals ink behavior on cardboard. Visible fibers and slight irregularities add depth. The pattern remains stable and readable even at extreme scale.
Open box
The system extends inside the packaging. The pattern can be adapted — simplified or redistributed — depending on the product, functioning as a flexible tool.
